Media'ZBiz!

While consumers engage in the social web to enhance their personal lives, professionals engage in the social web to advance their livelihoods. For many B2B companies, Social Media = Knowledge Management. In a study published earlier this year by IDC, the #1 reason cited by US workers for using social tools for business purposes was ‘to acquire knowledge and ask questions from a community’.

So what is the state of B2B Social Media since my last year’s post B2C vs B2B Social Media – any difference?. Mashable gives us in the infographic below a deeper look at B2B social media marketing state.

B2B Social Media Resources

5 Proven Strategies for B2B Social Media Marketing (Mashable)

3 B2B social media case studies and why they work

From Chris Brogan’s blog

B2B Online Marketing